Admissions officers can seem like distant mythical creatures who are impossible to impress. The truth is, they're just trying to find the right fit for their college as much as you are. And luckily, they escape their mystical perch every now & then to spill some insider info. They recently spoke to The Washington Post about what they're looking for.
Show Your Personality
"I look for beautiful, clear writing that comes to life on the essay page and offers insight into the character and personality of the student. Beware of being someone you are not in the essay." --Martha Blevins Allman, Wake Forest University dean of admissions
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Overusing adverbs (basically, essentially, actually) means that your verbs are not strong enough on their own. Wordy phrases and fragments slow down your narrative. Pedantic words like “myriad” and “plethora” should only be used if you know what they mean - otherwise you come across as someone disingenuous who used athesaurus to sound smarter (something admissions officers can easily see through.)
Inspired by Karyn, here are a few more things I would add to your admissions essay checklist for before you submit: